The Expertise

Public Relations, Strategic Crisis Management, Media Relations, Media Training

The Client

The Challenge

Our Approach

The Result

The Client

The IDMA (Indian Drug Manufacturers Association) was formed in 1961 to promote research and development of new drugs in the country, establish just and equitable principles in trade, and control business among its members. It currently counts 900 large, medium and small enterprises and state boards in Gujarat, Himachal Pradesh, Telangana, Karnataka, Haryana, Uttaranchal, Tamil Nadu, West Bengal and Madhya Pradesh amongst its members.